The path of JoyJourneyCoaching
JoyJourneyCoaching– finding the path to Brave Age A unique experience, that began with a branding change. Initially our Client was using another Domain, and had been online for a couple of years. After the first call, we had established the need to drop the long Domain, joyjourneycoaching and switch to a cleaner, shorter, and more impactful name…this began the journey of BraveAge.com. We worked closely with Donna to find the right balance. There was a need to create something that worked for a small demographic, yet maintained a clean professional look. The target audience being specifically in need of the services that Brave Age offers, but often in need of peace of mind, and unsure of what they truly should do first.
The New Brave AgeLearning to listen, yet still lead… Having changed the established site, and domain, to support the new Brave Age entity online, we began the research and content work. Having been online for a while the blog already offered a reasonable amount of information. Our job was further aided by the fact that the Client was able to convey the things that had been lacking in the old site. Content is always King online. Having the content allowed us to focus in on the exact feel BraveAge needed.
Moving Forwarda good plan is aided with good support… BraveAge remains under our care, maintaining the front end of the site, as well as back end updates and security, and they continue to add content to the Blog area of the site. A booking system is in the works that will allow Brave Age to handle their own online booking and related Management activities in the Admin section of WordPress, and integrated with Google. In the end, we launched the new site, with Social Media announcements, as well as other notifications to her followers and Clients. The new look and feel has generated a desire for Donna to write more, and Best Websites Fast continuing to handle the front end work, design and imagery, allows for the Blog to grow, unfettered by the design level issues a blog can have. BraveAge shows how versatile WordPress can be, and how it can make any business more effective online.
Donna Whaley – Brave Age Founder
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